ANIMATION HAS CHANGED OUR LIVES FOR THE BETTER


ANIMATION HAS CHANGED OUR LIVES FOR THE BETTER

Animation, as derived from the Greek word, “animare”, means giving life to something lifeless. It is a series of still pictures that are displayed in rapid progression which creates the illusion of movement because of the persistence of vision. It links up all images to create a sense of life in the elements we try to animate. The emergence of mobile phones, computers and high tech gadgets has made the world a smaller place. Communicating through different mediums has become the norm and every medium has a distinct application is real life.

We see applications of animation almost everywhere we look. Animation has become the finest form of guerrilla marketing and has multiple applications in almost every industry. Graphic designers and animators are sought after professionalists. The influx of movie and games every year has rapidly increased, boosting the animation industry drastically and giving rise to potential employment opportunities for young individuals. 

Technology has not only created a ton on exciting career opportunities but given avenues for animation graduates in other industries. For most people, animation is merely for entertainment. But the uses of animation and its possibilities are limitless. The animation industry is now a multi-billion dollar industry generating a great deal of revenues for leading production companies like Sony Entertainment and Walt Disney Pictures. Here are a few uses of animation in the real world:

  • Entertainment – Computer graphics have infinite possibilities in the entertainment industry. From television, internet and smartphones, animation is an integral part of every piece of technology. We can see animations in the software we use, even in the user interface of our mobile phones and websites on the internet. Animated movies are incredibly popular among children and high intensity action scenes in most superhero movies, which are enjoyed by children and adults alike, are all works of high graphic animated designs. From Mickey Mouse to Tom and Jerry, we have been following animation classics since childhood. Cartoons and CGI have been a major part of our lives, creating imaginary and fantastical characters for us to remember forever. 
  • Education – Visual imagery always has more impact than textual content. This is the main reason why e-learning incorporates animated technology to teach students and conduct lectures, around the world. These experiences are interactive and intuitive. Many education portals utilize this technology. Tough concepts are easily explained and understood by students due to the audio-visual imagery of animated content. E-learning is considered an advantage especially for kids where they can learn using interactive media.
  • Marketing - Animations or graphics can be of great advantage as a selling proposition and have a higher hand in influencing the audience compared to any other means. It has a fascinating ability to hold your attention and can increase the pace at which business targets are achieved.  Advertisements are mostly animated to a point of ease of communication and develop a sense of understanding which is unparalleled in comparison to other forms. It engages the audience and also increases levels of creativity in the type of content that you create. 
  • Scientific Purposes – Animated content creates accurate and representative scientific visualization for research and analytical purposes. A 3D model is used for a wide range of realistic visualizations. Many hospitals and medical researchers use animation for medical diagnosis where parts of the body can be effectively studied and problems can be diagnosed.
  • Simulations – Simulations are basically artificial scenarios created for training purposes when real life training is uncontrollable or too dangerous. Pilot training uses animated artificial interfaces almost identical to the real experience helps pilots train better. 
  • Gaming – Gaming industry uses animation and its various methods extensively. Our favourite game characters and plots are all created on animation. Various steps that go into the making of the visual and gaming experience aspect of the game require animation. Client requirements are fulfilled by graphic professionals and executed to the dot.
  • Architecture and Engineering – Designers across industries utilize animation technologies to explain proposed designs to clients or customers. Animation is important in architecture mainly due to its reliability, quick production time and reasonable pricing. In provides an in-depth view of each and every aspect of the design due to the 3D reproduction of the model instead of a 2D view of the design. It is a versatile medium and comes in handy for designers and clients alike. 
  • Manufacturing - Animations and computer models are utilized to develop virtual versions of various goods in the production sector. These mechanical layouts come useful to the company firms, as they can save a fantastic amount of money in creating the goods. In any case, they can detect problems in the versions and eliminate the same, before developing the true product. The applications of animation in different fields are climbing. Technological developments are anticipated to produce these animations more sophisticated and effective.